Credibility (week 14)

Q1)

• CREDIBILITY:  Credibility is a key factor in a Web sits’s ability to persuade. Fogg, B. J. (2003). Credibility means believable, if something or someone is perceived to be gtrustworthy plus is perceived to have expertise then there is probability that credibility has been perceived through this process.

• To be able to increase your poweres of persuasion you need show strong aspects of being fair, truthful and beign unbiased.  Although I feel strongly that with this in mind someone that you should still keep your morals high and intact so that there is a win-win situation for all concerned.

• In order to scan the credibility of a website one might research who the author is, when the content was posted, and then compare the content with other sources online.  

• The following examples listed have been associated with what causes a decrease in credibility:

• When you can’t make out the difference between adds and content.
• When new pop up windos appear with adds or press here now.
• The domain name does not match the company’s name.

• The following lists the items the increase credibility:

• Quick responses to customers questions.
• Emailing back confrimation transactions the client may make.
• The author’s are listed for each peice of work.
• The site has archives.
• Looks like it’s been designed professionaly.
• The site has regular updates.

• It is important that as a student we are aware of this in order to gain the best and true knowledge.

Q2)

 

• WIKIPEDIA:  Is not accepted as a resourse for study I think because we have to be aware of information having different meanings through differnt cultural circumstances, so it is not allways clear or relevant. Also differnt behavioral patterns, which have now caused enough false and defamatory information on the site.  But in saying this then I question any site on the web, as this could happen even in the most so called saftest, credible sites? After all you would only have to know how to be credible to decive your audience, that is the part about the web I do not like, but then you get that in the real world also, I guess it is just a fact of life. 

 

Q3)

 

• THINGS THAT MAY EFFECT THE USERS’ PERCEIVED WEB CREDIBILITY IN THE FUTURE:  I am not fully confident to answer this question, but I can only imagine we must continue to research into what consumers deem as being trustworthy and continualy keep up with this research in order to make our websites in the future most credible.

 

(ACTIVITY)

A1)

presumed

 

 

 

 

reputed

 

 

 

 

surface

 

 

 

 

credible

 

 

 

 

A2)

 

• CREATIVE REPORT

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

• PRESENTATION DESIGN

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

• WEEK 4 ACTIVITY

 

 

 

 

 

 

 

 

 

 

 

 

• RENEE PROFILE & CARICATURE

 

 

 

 

 

 

 

 

 

 

 

 

 

REFERENCES:

Fogg, B.J. (2003). Credibility and the World Wide Web.  In Persuasive Technology: Using COmputers to Change What We Think and Do (pp. 122-125).  Amsterdam: Morgan Kaufmann Publishers.

Photos: Website Photos, Retreived 11 June 2009 from: http://images.google.com/images?client=safari&rls=en-us&q=credibility%20websites&oe=UTF-8&um=1&ie=UTF-8&sa=N&hl=en&tab=wi

Web Credibility, How do People Evaluate A Web Site’s Credibility. Retreived from: http://consumerwebwatch.org

Performance Load (week 12)

Q1)

• PERFORMANCE LOAD: Refers to the amount of Pysical and mental activity required to obtain an end result. It is also made up of two other componants ‘congnitive load and kinematic load.  In order to maintain a lower error rate we need to make sure that the ‘performance load’ is lower.  In saying this I can imagine though that the amount of stress that one person can handle to another can be greater or less, and it depends on the person.

• COGNATIVE LOAD: Is based on the amount of mental activity it takes to reach an end result.  

• KINEMATIC LOAD: Incorporates the above mentioned in realtion to mental and physical activity that is needed to obtain the end result along with the amount of energy and movements needed to complet the end result.

Q2)

• CHUNKING: We live in a culture that is full of information technology every day, in order to break some of this information down to be able to function effectively we can apply a technique called “chunking”, which simply means to group information so it can be easily understood.

• For example the only difference between why we remember information is based on how it was presented.  When things are in order and organised they are much easier to process. Some examples of chunking and it’s positive effects are: credit card numbers and phone numbers, they are generaly grouped so they are easier to process.

Q3)

• Psychology is effective in viual design simply because we can learn about our audiences needs more and then effectively incorporate that knowledge into the design of the product or message.  

 

• I can help us to be more culturaly sensitive and learn how different colours effect peoples moods and emotions, after all when we purchase goods we tend to have and buy some emotional connection with it and or it defines a type of character and or status about ourselves.

 

(Activity)

Three items that satify the design principle of Performance load:

1. Calculator

 

 

 

 

 

 

2. Credit Card

 

 

 

 

3. Google Search Page

 

 

 

 

 

REFERENCES:

Lidwell, W., Holden, K., & Butler, J. (2003). Performance Load. In Universal Principles of Design (pp. 148-149). Masachusetts: Rockport.

Mind Tools, Chunking. Retreived 11 June 2009 from: http://www.mindtools.com/CommSkll/Chunking.htm

Photos:

Calculator Photo, Retreived 11 June 2009 from: http://images.google.com/images?client=safari&rls=en-us&q=performance%20load%20design%20images&oe=UTF-8&um=1&ie=UTF-8&sa=N&hl=en&tab=wi

Credit Card Photo, Retreived 11 June 2009 from: http://images.google.com/images?hl=en&client=safari&rls=en-us&um=1&sa=1&q=credit+card&btnG=Search+Images&aq=f&oq=

Google Photo, Retreived 11 June 2009 from: http://images.google.com/images?hl=en&client=safari&rls=en-us&um=1&sa=1&q=google+&btnG=Search+Images&aq=f&oq=

Summary Of Aptitudes (week 11)

Firstly I feel that logic and analysis “left brain reasoning” is equal and part of  ”righ brain reasoning” in this “conceptual age”. With the two we have balance and are able to come up with new concepts and creative ideas, we are all creative.  Creative doesn’t in my oppinion stand just for designers, storytellers, inventors and teachers just to name a few.  Every time we make something and or do something we are creating, even when we think in it’s simplest form.

I am going to explore the six “right-brain directed aptitudes,” in which Daniel Pink states in the best-seller book ‘A whole New Mind (Reverhead Trade) as necessary for successful professinals to have in a world that is of increased automation and out-sourcing, they are design, story, symphony, empathy, play, and meaning.

Q1)

• DESIGN: Starts at the begining of a project. It is the things considered before going to the next step like who might be the audience, what culture are we speaking to, what meanings do the colours considered have for the particular audience at hand?  What is the time frame and budjet, how is the product going to be displayed and where?  By knowing these things first, one can then proceed to the how of presenting it.

• STORY: Is a form of communicating, storytelling is a process where we share our ideas, dreams and experiences and even our fantasys. It is known that most people can never go past a “true” life story it makes things real and we can all connect.  Stories that involve more fantasy are ok to, but sometimes it’s nice to get back to reality and enjoy that also, with the mass media these days we can get to lost in fantasy and then when we have to face reality we don’t cope all that well.

• SYMPHONY: Being able to use our experiences and even our intuition to make sense of our world and then being able to translate that into an interesting story by breaking down the complex issues and then delivering what is most important creatively.

• EMPATHY: For me empathy is something I think we can all become better at, but it is sometimes challenging in a world like today with corporations driving people to do what ever it takes to make more and more profit being the “bottom line” even if that is putting other humans in harms way.  I feel it is my role to be aware of this and to truely challenge that system and to truely be mindful of putting myself in the shoes of my audience more often than not and to connect with them in order to be of service first to them and then reap the rewards financialy and emotionaly.

• PLAY: There is a time and place to play in the business world, and yes “laughter” is the best medicine and makes for a more easygoing work place.  I don’t agree that poeple who laugh are necessarily more creative.  I know for me I have recently been very creative in one of my other units “intro into viusal praxis” and have received very high marks and I was far from playful and laughing at the time. Once the work was finished I laughed more but for me I prefer to just get stuck into it.  Maybe it is something that I can explore in the futre?  It also depends who you are working for as to their work ethic and I think it is something you just have to play by ear at the time and yes challenge the system sometimes and sometimes just go with the flow.

Q2)

 

• Now I will show examples of my powerpoint presentation assignment 2, and address where the aptitudes are current.

 

Slide 1 – 9: I definetly considered the design of all pages prior to uploading any images and text.  I thought of my audience being the tourist industry and my landscape being Western Australia.  The type of story I wanted to tell was short and sweet and then direct the viewer to additonal infomation with a link provided in the end slide.  

I wanted to represent a layed back atmosphere that was relaxing and where you could just lay back and enjoy the sunshine with ease.  Symphony was present in the fact that I did try to disect the key tourist attractions and then simply put them together to give a visual experience.

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9.

 

 

 

 

 

 

 

 

I certainly had empathy current in my slides as I actually did the tour at Christmas this year so I really did put my self in the position of the tourist prior.

Play was certainly involved alot in this project prior as I was on Christmas holidays and enjoyed every little bit.  During the process of creating it back here in Perth not so much laughther was involved as I was pretty tied up with study and home life. 

 

Q3) I have actually decided to keep my presentation as is, I am happy with the simplicity and the story told a is.  I am happy with the fact that I was part of the experience prior to design stage and would like to keep it simple.

REFERENCES:

Reynolds, G. (2008). Presentations in “The Conceptual Age”.  In Presentation Zen: Simple Ideas on Presentation Design and Delivery (pp. 14-19). Berkely, CA: New Riders.

Aesthetic-Usabiltiy Effect (week 10)

• Q1) Aesthetics is variously defined as beauty in appearance (Lavie & Tractinsky 2004), visual appeal (Lindgaard & Dudek 2003), and experience (Ramachandran & Blakeslee 1998) an attitude (Cupchik 1993), a property of objects (Porteios 1996), a response or a judgment ( Hassenzahl 2004a;2004b), and a process (Langer 1967).

• Experimental results have shown that people maybe more satisfied with a beautiful product that performs ordinary than with a more usable but less appealing product. The fact that colour can effect our emotions suggests that by researching an audience we can use this infromation to persuede the optimal sales of any particular product.

• It is also stated that if we strive to create aesthetic pleasing designs then they are more likely to be understood as eaiser to use, more welcomed and used more over time. With this I have also learnt that the more aesthetic the design the more people are tolerant of problems with the design. We can use the mobile phone for an example, as the makers suggest that if the design is pleasing meaning the colours are cool, the shape is sleek the buttons easy to use and the phone is easy to opperate then the user is more likely to be more accepting of issues that occur with phones such as signal loss or interference, constantly having to re-charge just to name a few.

• Personaly I don’t think that by keeping this concept in mind is morraly fair, I beleive in that if the product doesn’t do the job it is suppose to and we aware of it, then it would be in our best interest to work on those solutions first and be honest. I have covered these issues with my current phone and would certainly not stay with the company or keep the phone purely becasue it looked good, the only reason I have had to keep my phone is because I am locked into a contract, and was not aware of this previously. As a visual artist in the future when creating I will certainly be taking the two things into consideration, aesthentic’s and the concept of the product doing it’s job as it promises to do, and maybe even making the public aware of this concept so they do not get trapped.

• Q2) THREE EXAMPLES OF EVERYDAY SURROUNDINGS THAT MEET THE AESTHETIC-USABILITY EFFECT

• We can see here first left with the ‘Steudebaker’ portable stereo that the design has been made to look funky and sleek, but we know that the actual quality of the sound that comes from the machine may not be to that of the quality of a home surround sound system but we compromise on the that for the look and the portability.

• Secondly we can see with the apple ‘iPod Touch’ the new aesthetic features are the touch screens, more room to store information and a larger 2.5-inch LCD screen to make watching vieos easier and in widescreen format. 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

• Finaly we can look at the Sony Erricson 5.0 megapixel phone camera that has been marketed along the line and style that compared to ‘James Bond’ clever little tricks to cover for the possible situations of signal loss and or having to recharge frequently as mentioned above and in addtion possible more to wards a male market.

• REFERENCES

Australian Journal of Emerging Technologies and Society, Vol. 5, No. 1, 2007, pp:1-14

Cupchik, G.C. ((1993) Component and relational processing in aesthetics’ Poetics, 22, 171-183.

Hassenzahl, M. (2004a) The interplay of beauty, goodness, and usability in interactive products.  Human-Computer Interattion, 19(4), pp. 319-349.

Hassenzahl, M. (2004b) Beautiful objects as an extension of the self: A reply Human-Computer Interaction, 19(4), pp. 377-386.

Langer, S. (1967) Mind: An Essay on Human Feeling Vol. 1. The Johns Hopkins Press, Baltimore.

Lavie, T. & Tractinsky, N. (2004) Assessing dimensions of perceived viusal aesthetics of web sites. International Journal of Human-Computer Studies, 6, pp. 269-298.

Lidwell, W., Holden, J. (2003). Aesthetic-Usability Effect.  In Universal Principles of Design (pp. 18-19). Massachusetts: Rockport.

Lindgaard, G. & Dudek, C. (2002) User satisfaction, aesthetics and usability: Beyond reductionism in Hammond, J.,Gross, T. & Wesson, J. (eds) Usability Gaining a Competiteve Edge Proceedings IFIP 17th World Computer Congress, Montreal, Canada.

Photos:

iPod-Touch, Retreived  11 June 2009 from:iPod-Touch Retreived  11 June from: http://electronics.howstuffworks.com/ipod-touch.htm

Sony Ericsson Phone, Retrieved 11 June 2009 from: us&ei=YsAzSoy0JouCkQW17vH2CQ&resnum=0&q=sony%20ericsson%20latest%20phone&um=1&ie=UTF-8&sa=N&tab=w

Studebaker Portable Stereo, Retreived 11 June 2009 from: http://www.oneinhundred.com/Wholesale-China/various-CD-Players/Studebaker—Portable-stereo-boombox-with-cassette-and-drawer-type-CD-player

Porteous, J.D. (1996) Environmental Aesthetics: Ideas, Politics and Planning Routledge, London.

Ramachandran, V.S. & Blakeslee, S. (1998) Phantoms in the Brain WIlliam Morrow & Co, New York.

Useful Tips On Using The WordPress Blog

1. Spell WordPress and Plugins right.
2. Spell check and use complete words and sentences.  Make it east to read.
3. Make your blog a WordPress blog, or make sure it is known your WordPress expertise from the moment someone arrives on your blog.
4. Publish your code to be copied and pasted directly.
5. Get to the point.
6. Explain the reason, benefits, and flaws in what you are offering clearly.
7. Provide instructions in a step-by-step manner than paragraph-by-paragraph.
8. Make the content more important than the money-making process on your blog.
9. Make the audience believe you know what you are talking about.
10. Write for an international audience.
11. Don’t plagiarise.
12. Give credit where credit is due.
13. Provide links to related resources for substantiation as well as more information.
14. Visit WordPress for more useful tips on using the WordPress blog and instructions of use.

References:

The Blog Herald, Thord Deniel Hedngren, No Date, Retrieved 9 May 2009 from: http://www.blogherald.com/2007/07/09 tips-for-writing-good-wordpress-tips/

What Is A Learning Portfolio?

•    ePortfolio/Learning Portfolio’s are used to record evidence of learning.  A personal learning space that can be of electronic quality.
• Made up of the following, reflection, documentation and collaboration.  
• Text, video and images can be displayed to show evidence of ones progress.
• For assessment the assessor can view the on-line presentation and give back immediate feedback.
• The ePortfolio/Learning Portfolio can be viewed on-line anywhere around the world.
• The collection of works represent authentic evidence of learning.
• Demonstration of the creators efforts, progress and achievements in one or more areas are recorded and illustrate a learning journey.
• The assessor can assess each students performance on a more individual basis, used discriminately rather than aiming to represent all student learning.
• A medium where shared meaning between the student and others (teachers, parents, peers, employers, friends) are viewed.
• Crowley (1993) notes that portfolios can reflect what is valued in the program, and can appeal to students with different learning styles through a range of highlighted activities (p.546).
• Common and crucial is that the collection of works are purposeful, and show evidence of learning, by teachers and students working together to achieve this.
• A learning portfolio is determined by the student in collaboration with the teacher.
• Dynamic in that things can be added and removed along the way.
• Work samples are easy to confuse with a learning portfolio as work samples usually consist of written tests, and work sheets that examples of the best work completed during the term or semester.  Pieces of work are often prepared specially for inclusion in a work sample package, and each student would include the same pieces of work.  In contrast, the items in a portfolio are individual to each student, so that no two portfolios are the same.  Items in a portfolio are taken from day to day work of the student, but are selected because the student feels they illustrate progress or achievement.
• Example below shows the difference between a ‘work sample’ and a ‘learning portfolio’.

 

• WORK SAMPLE

1. Teacher driven
2. Items specially prepared for inclusion
3. Items selected by teacher
4. All the same
5. Samples of the best work, finished product
6. Includes written work of quality

 

• PORTFOLIOS

1. Student driven
2. Items selected after completion
3. Items selected by the student
4. Shows progress towards clearly stated goals, range of quality
5. Includes written work, models, photos, videos, voice recordings etc

 

• Provided here are some images of works from another core unit where I have used my digital technology skills using Photoshop, in order to add more of my documentation for reflection within this learning portfolio. The images were photographed and videoed by my partner Shane Boyd with assistance from Cushla Gooch and artistic direction by myself. Once the images were uploaded to my system at home I used Photoshop to create paint like mysterious effects for ‘Intro Into Visual Praxis’.  
• All shots represent the words, blue, movement and shadows and were taken at my favorite swimming hole being ‘Point Reserve Bassendean’ Swan River Western Australia.  Near where I currently live and grew up.
• A series of shots taken of me personally placing my self under the water and then with an explosion bursting out back into the atmosphere, rising above.  

 

 

Image:1

Photo/Video: Shane Boyd 2009 

Assistant: Cushla Gooch 2009

Artistic Direction/Photographic Manipulation Photoshop Renee Denys 2009

 

 

Image: 2

Photo/Video: Shane Boyd 2009 

Assistant: Cushla Gooch 2009

Artistic Direction/Photographic Manipulation Photoshop Renee Denys 2009

 

 

Image: 3

Photo/Video: Shane Boyd 2009 

Assistant: Cushla Gooch 2009

Artistic Direction/Photographic Manipulation Photoshop Renee Denys 2009

 

 

Image: 4

Photo/Video: Shane Boyd 2009 

Assistant: Cushla Gooch 2009

Artistic Direction/Photographic Manipulation Photoshop Renee Denys 2009

 

Self Evaluation Table:

 

 

 

 

 

 

 

 

 

 

 

References:

Photographs/Video by Shane Boyd, Renee Denys with assistance from Cushla Gooch May 2009.

All artistic direction and photgraphic manipulation Photoshop by: Renee Denys May 2009.

Digital learning portfolios, A crutial look. Retreived 9 May 2009, from: http://search.ebscohost.com/login.aspx?direct=true&ab=ann&an=16363769&site=ehost_lin

What Are Portfolios? By Speering, W., Rennie, L. Investigating: Australian primary & juniour science Journal, 08159602, May 96, Vol.12,.Issue 2    

Crowley, M. (1993) student mathmatics portfolio: More than a display case.  The mathmatics teach. 86(7)544547

Paulson, F.L. Paulson, P.R & Meyer, CA. (1991). What makes a portfolio a portfolio? Education leadership, 48(5), 60-63

Pucket, M.B. & Black, J.K. (1994). Authentic assessment of the young child:  Celebrating development & learning New York: Macmillan College Publishing Company.